Cookie Policy

At LiftWize, we believe in being completely transparent about how we collect and process your data. This Cookie Policy explains what cookies are, how we use them across our marketing website (liftwize.com) and our application platform (app.liftwize.com), and how you can manage your preferences.

For a broader view of how we handle your personal data and your privacy rights, please review our Privacy Policy. For details on your general use of our platform, see our Terms of Service.

1. What Are Cookies?

Cookies are small text files placed on your device by websites you visit. They are widely used to make websites work more efficiently, provide secure environments, and deliver analytical data to website owners.

2. How LiftWize Uses Cookies

We use cookies for a few distinct reasons. Some are required for technical reasons to make our website and application function; others enable us to track conversions, optimize our marketing, and improve your user experience.

We group our cookies into three main categories:

• Strictly Necessary Cookies: These are essential for our website and app to function properly. On liftwize.com, they do things like remember your privacy consent choices and secure our forms against malicious bots. On app.liftwize.com, they handle your login sessions and security tokens.

  Note on "Declining All": These cookies cannot be switched off by our cookie banner. If you choose to "Decline All" on our website banner, we still need to drop a single necessary cookie (CookieConsent) simply to remember that you said no. Without it, the banner would reappear on every single page you click.

• Analytics & Performance Cookies: These cookies, primarily Google Analytics (GA4), help us understand how visitors interact with our website. They track anonymous data like page views, time spent on the site, and feature usage, allowing us to fix bugs and improve our interface.

• Marketing & Targeting Cookies: We use tracking pixels and tags from Google Ads and various social media networks to measure the effectiveness of our advertising. These cookies track conversions (e.g., if you click an ad and subsequently sign up for a LiftWize trial) and allow us to deliver relevant retargeting ads to you on third-party platforms.

3. Viewing the Full List of Cookies (Cookie Declaration)

Because our marketing stack and platform features evolve, the specific cookies we use can change over time. To prevent this policy page from becoming overwhelmingly long, we maintain a complete, automated list of every active cookie, its provider, its purpose, and its expiry date on a dedicated page.

View the exact list of cookies we are currently running: Please visit our Cookie Declaration Page to see the real-time breakdown generated by our consent management platform, Cookiebot.

4. How to Control and Manage Your Choices

You have total control over the non-essential cookies we use. Under data protection regulations like GDPR, we will never fire Analytics or Marketing cookies unless you explicitly give us permission first.

You can update, change, or completely withdraw your consent at any time using the options below:

• Instant Cookie Settings: If you want to change your previous submission or review your choices, you can instantly force the consent banner to slide back onto the screen by clicking Cookie Settings, listed in the footer.

  
  

• Browser Controls: You can also configure your web browser to refuse all cookies or to alert you when a cookie is being set. Check your browser’s "Help" or "Settings" menu to learn how to clear your existing cookie history.

5. Contact Us

If you have any questions about our use of cookies or this policy, please reach out to us here.